Performory home screen on a phone

A practice platform for musicians who struggle with memory lapses and confidence under pressure.

RoleProduct Designer
Work
Research & StrategyUX | UIBrand
Stack
FigmaIllustratorPhotoshop
~5 mins. read

The Overture: Discovering the Problem.

This project started with the question: why do musicians lose confidence on stage when they need it most and how might we help them build it?

72%64%12%Use drugs to ease anxietyExperience stage frightDevelop depression from it

Diving Deeper. Research.

To ground the project, I ran primary and secondary research. I discovered that performance anxiety was rarely just about fear on its own. More often, it was tied to a loss of trust in preparation — especially when artists felt unsure about memory, recall, and readiness under pressure.

Main insight

Playing from memory converts a performance into a recall task under scrutiny. That single change accounts for much of the anxiety performers report — anticipatory stress beforehand, narrowed attention and working-memory disruption on stage, and a lasting drop in self-efficacy afterward.

The Game Plan

During research, I noticed a recurring pattern in how musicians responded to memory slips: when they forgot, they usually went back to the beginning of the piece or restarted from a familiar section. Such behaviour keeps reinforcing the parts they already know best, while weaker transitions and less stable passages stay relatively untouched.

Product Proposition

The app shows a random bar from the piece and asks the musician to continue from that point entirely from memory. The goal of the exercise was to shift memorization away from passive repetition and closer to the reality of performance, where recall rarely arrives in a predictable order.

Design

Practice overview with the weekly progress graph
Home screen with upcoming events and reading

Giving Just Enough Help

I ran a few rounds of user testing to identify any failure points and struggles.

If a musician couldn’t recognize a single random bar, they either had to skip multiple prompts in a row or abandon the session altogether. Very quickly, the experience started to feel like failure instead of practice.

The prompt with a single bar and no way to ask for more

Users can now expand the prompt from one bar to two or three bars, depending on how much context they need. Instead of turning a difficult moment into a dead end, it gave users a way back in.

Taming the Monster: Making Long Pieces Manageable

For concertos, symphonies, and other multi-movement works that can take up to 100+ pages of music, this technique posed a challenge with the volume of practicing material. Practicing those pieces through fully random fragments started to feel overwhelming very quickly.

The practice screen with no way to narrow a long piece down

To solve that, I introduced sectioning and a section selector before each practice session. Instead of approaching a long piece as one giant block of work, users can choose which section or sections they want to focus on — or practice the whole piece.

It’s easier when it’s built up gradually

In interviews, musicians didn’t describe stage fright as something that suddenly appears out of nowhere. More often, it built up during preparation. A recurring trigger was the combination of time pressure and uncertainty — not knowing if they were on track, how much work was left, or whether they have enough time for the piece to sink in the memory.

To help musicians to stay on track with their preparations, I introduced a goal-setting flow where users could assign a piece to a specific event. In testing, that worked only when someone already had a concrete event to prepare for. Otherwise, it felt too limiting.

The first iteration, which asked for an event before anything else

I moved toward a more flexible setup: users can choose to set a date for memorizing a piece, and then turn that deadline into a practice schedule with days, times, and optional notifications. The app also uses the timeline and piece size to recommend a realistic frequency, so scheduling becomes part of the preparation system rather than just a calendar add-on.

final screens

Session summary after finishing a practice
Memorization prompt with the bar-context control
Practice overview with the weekly progress graph
Library, most recently practiced first
Practice schedule with days, times and notifications
New piece with its sections identified and a date to memorize by
Upcoming events and stage-fright reading
Home screen with the recently practiced piece and quote of the day

The Next Movement: What I’d Improve Next

  1. Growing the audience by introducing more techniques

    From my research I learned that different musicians rely on different memorization techniques. Even though the technique picked for this stage was universal, the necessity to broaden the variety of techniques that would accommodate the specific needs of different kind of musicians would be a key step in growing the audience of the platform.

  2. Differentiate the musician segment further

    “Musicians” is already a much stronger focus than “all performers that experience stage fright,” but it’s still quite broad to use the same technique for all.

    The next level would be narrowing the audience further — for example, instrumentalists, vocalists, or advanced students preparing for recitals. A tighter segment would make the product more specific, and stronger.

  3. Test whether the platform feels comprehensive in practice

    The overall strategy is to support stage fright indirectly through preparation, structure, and memory work.

    That logic makes sense, but I’d want to validate whether users actually experience the product as one coherent support system in practice, rather than as a set of useful features living next to each other.